Reassessing the 1960s in Herbert Marcuse's An Essay on Liberation
An exemplary implementation of his maxim “Always historicize!” Frederic Jameson's 1984 essay “Periodizing the 60s” is an insightful retrospective of that contentious era marked most significantly by the emergence of the New Left. Refusing to see that decade solely in terms of either an aesthetic, political, or philosophical dialog, Jameson effectively demonstrates the convergence of these apparently disparate discursive realms according to a revised Marxist analysis of that period's nascent economic situation. These narratives thus become legible not merely as “superstructure” in light of a given “base,” but they also come to “verify” one another as complementary strands within this greater common narrative. It is in this manner that the following presentation will seek to reinterpret Herbert Marcuse's 1969 work An Essay on Liberation and also extend Jameson's analysis from his French and American auspices into the West German condition. A manifesto which itself envisions its own convergence of aesthetics and politics, this essay plays upon issues particular to the West German situation while at the same time fitting them into the wider historical context via Jamesonian examination. In particular, the vision of an autonomous imagination found in Marcuse's essay inadvertently expresses the problematic transition to late or neocolonial capitalism at play in the 1960s.
From a biographical perspective, Marcuse and this essay in particular provide a unique vantage point onto the historical epoch of the 1960s, especially within the West German Federal Republic (FRG). Marcuse himself was closely allied with the nascent New Leftist movement throughout the Western world, gaining him the notoriety as one of the most influential theoreticians of the movement and the title “Father of the New Left.” Among the student movements of the FRG he was considered to be undoubtedly the most esteemed of intellectual figures, due largely to his ability to reinterpret other figures like Freud and Adorno into being more amenable to libertine interests.1 Likewise, he prided himself on his own personal and extremely sympathetic engagement with the student movements, for whom he would often give speeches and discussions.2 Marcuse was thus not only highly influential with German New Leftists like Rudi Dutschke and Bernd Rabehl, but also highly available and more responsive to their concerns. Indeed, Marcuse not only dedicates the essay under examination to these “young militants” but also acknowledges the reciprocal influence upon it that his contact with them has produced.3
The specific importance of An Essay on Liberation subsequently comes about through its own privileged position within the time line of the 1960s. Although Marcuse admits that it is at points a rehashing of his previous major post-Second-World-War works Eros and Civilization (1955), One-Dimensional Man (1964), and his essay Repressive Tolerance (1965), this particular essay shows a version of Marcuse's thought which has now been in some sense tested by the New Left between 1965 and 1968, when he finished writing the work. He notes this in his preface, in which he seems to be drawing back from the specific implementations practiced by these radical groups and other revolutionary movements, claiming instead that they instead demonstrate the potential for the realization of his theory: “None of these forces is the alternative,” he claims, “However, they outline, in very different dimensions, the limits of the established societies, of their power of containment,” and herewith the boundaries over which his much-desired liberation takes place.4 His Liberation essay thus presents itself as both a manifesto on what true liberation looks like and an assessment of the possibility of such a ideal state latent in the present situation marked by the tension between the Establishment and a resistance of diametric opposition. While his previous major works may have been at least nominally interested in praxis, this essay nevertheless dedicates itself to the examination and realization thereof as its primary impetus, and as such stands as a key witness of the latent powers at play in that period.
However, in order to discover the implicit possibility of that period as it is drawn up in Marcuse's essay, a new conception of history as an all-encompassing sphere of action must supplant the literal understanding of Marcuse's vocabulary of separatist hegemony and opposition. Following Jameson's method as set out in his own essay on the 1960s, the process of periodizing dictates that we must not examine that decade with an eye to celebrating or condemning it, but rather we must reconstrue it as historical space which allowed for and made possible a certain range of theoretical, aesthetic, and political activity. Yet in doing so, Jameson has us widen the conception of historical period away from a narrowly construed understanding of a dominant or hegemonic sphere inside of which activity is confined to a single homogeneous form or style and outside of which the historically exemplary or opposing stands apart; rather he claims that “historical period” is to be understood as “the sharing of a common objective situation, to which a whole range of varied responses and creative innovations is then possible, but always within that situation's structural limitations.”5 In contrast to Marcuse's own rhetoric of opposition and hegemony, the Jameson approach eschews with the idea that there is a monolithic Establishment which sets the agenda of a period, against which a historically heretofore disenfranchised counterculture must fight against. The process of writing a history of that decade via Marcuse is not to be found in contrasting his conception of the Establishment and the potential for a new liberated realm apart form this world, but rather in how these two are homologous expressions of their objective determining situation.6 More specifically, Jameson's analysis concerns itself with how these seemingly disparate facets express the changes taking place in that determining situation; historical inquiry therefore deals with “the rhythm and dynamics of the fundamental situation in which those very different levels develop according to their own internal laws.”7 To understand the Liberation essay as a periodized text mandates a reading of it that sees a certain turn in its understanding of aesthetic liberation in correspondence with a turn with a significant change in the “base” of that period.
More specifically, the aesthetic theory forwarded in Marcuse's Liberation essay will demonstrate a corresponding shift vis-a-vis the transformation of the “classical” capitalism into its “late” and now present form, a process particular that is the fundamental dynamic at play in the decade. According to Jameson, the 1960s were typified by an expansion of capitalism into arenas heretofore not seen before, a process exhibited around the world by the concomitant tendencies of decolonization and neocolonization. In terms of decolonization, the expansion of capitalism coincided with a withdrawal of existing forms of economic and political subjugation whereby newly disclosed forms of “liberated” subjectivity came into being that created a space for novel forms of solidarity and agency. Following its namesake literal meaning, decolonization came about in the third world through the removal of first world colonial rule, whereby third world peoples were no longer identifiable as “natives” but rather as a new class of historical agents; likewise, it found a place among first world minorities via civil rights movements and the discovery of a cultural and racial nationalism. In its more abstract sense, decolonization also took place among non-minority first world populations as a general disinheritance of existing authoritative institutions, like, in the West German example, the state and the university.8 Much of the nascent generation of West Germans born after the Second World War and coming of age in the 1960s saw the existing establishments of political activity and interaction with the state and social institutions were seen as complicit with authoritarianism, and thus necessitating the creation of a new sphere of “extra-parliamentary” action and solidarity.9
On the other hand, however, this process of decolonization dialectically coincides with a process of neocolonization, whereby these new spaces of identification and agency became subject to the self-referential logic of capital itself. With the withdrawal of colonizing powers in the first and third world, there came about an integration of these newly found liberated spaces into a wider system of economic and technological utilization. Among the third world population and minorities in the first world, who had heretofore stood outside the capitalist system, the creation of new identities was followed by their co-option into the greater economic system. For example, the so-called “Green Revolution” in the post-colonial third world at once provided new material possibilities for third world peoples through the mechanization of agriculture, while at the same time it destroyed local identities and practices and replaced them with those of technocratic capitalism.10 This sort of “re-colonization” typified and still typifies the emergence of this new version of capitalism in both the first world and the third, whereby this new space for political consciousness in the former is eaten up like the latter:
[L]ate capitalism in general (and the 60s in particular) constitute a process in which the last surviving internal and external zones of precapitalism—the last vestiges of noncommodified or traditional space within and outside the advanced world—are now ultimately penetrated and colonized in their turn.11
New consciousness of identification and action in the first world therefore becomes denuded into a logic that mimics commodification, that is, it becomes a self-referential continuum of signification that nevertheless recreates real or material referents. As Jochen Hörisch puts it, commodification is a relation of s(t)imulation with the real: On the one hand, money simulates reality through its numerical replication of it, while on the other hand it stimulates reality, recreating it after its own image.12 In this sense, Jameson notes the 60s to be a point in which this process of s(t)imulation reached a particular high point, a period which was “an immense and inflationary issuing of superstructural credit; a universal abandonment of the referential gold standard; an extraordinary printing up of ever more devalued signifiers,” insofar as this newly discovered superstructural sphere of action became drawn into the ever-increasing simulacrum of capital.13 Expressed conversely, neocolonization represents an “explosion” of culture into both superstructural realms and base infrastructure; unlike a completely sealed-off domain for free action and thought, culture became synonymous all aspects of life in general.14
In Marcuse's Liberation essay, these twin processes of liberating decolonization and co-opting neocolonization manifest themselves as his conception of imagination and utopistic aesthetics, which together stand as the domain of autonomous negativity but also subsume themselves back into the referentiality of capital. Decolonization occurs via the realization of the imagination, which through its moral and aesthetic reappropriation of representation creates in itself the vestige of an oppositional autonomy. For Marcuse, the establishment of an autonomous sphere of consciousness and activity depends upon a problematization of language, whereby the latter discloses itself as morally contentious structure. Against classical conceptions of language as an objective medium through which truths (or falsities) are expressed, Marcuse notes that words have a certain strategic value, they form a “verbal arsenal” which perpetuates and originates from a certain ideology or latent morality. To create some vestige of autonomy therefore entails a corresponding severing of language from existing ideological usages, or rather, a “transfer of moral standards (and of their validation) from the Establishment to the revolt against it.”15 Such “linguistic therapy” is not simply a rewriting of a word's definition or a stripping of its ideological connotations, but rather a re-moralization of the word, a re-affirmation of its necessary role in ideology and an imperative to make us of it as such. Language thus stands as a front line in the struggle for the decolonization of subjectivity, a fact that will come full circle with the negative work of art.
However, to even begin this linguistic therapy, Marcuse must first partially undermine the robustness of subjectivity by reassessing it according to a de-personalized sense of intersubjectivity. While he does not go as far as the French structuralists, who dissolve subjectivity into more or less just an effect of some sort of grand structure, Marcuse nevertheless makes use of an underlying structure of “biology” that covertly sets the boundaries of real agency. The re-moralization of words is a fundamental transformation of not merely language and the morality that upholds existing ideological meanings, but also the pre-cognitive instinctual basis of these sensibilities. To get beyond the existing forms of usage requires a transcendence of not only existing moral signification, but of the heretofore given set of tacit instincts and libidinal controls that covertly determine one's moral precepts, one's basic understanding of right and wrong, of shame and pride, etc. Despite appearing as an immutable “biological” disposition of human behavior, this basis is nevertheless historical and socially predicated and thus imbricated with the status quo; to challenge one's instincts is a “political rebellion” that initiates a new set of subjective possibilities.16 To make possible a new form of decolonized autonomous subjectivity thus mandates the latter's desublimation such that it no longer appears in terms of a dualistic politics, of oppressed versus oppressor, but rather as a transindividual “third term” that mediates disparate subjects.17
Subsequently, the creation of a new form of “liberated” subjectivity comes about through the transformation of the subject's fundamental basis into the imagination, which is informed by a new aesthetic sensibility or ethos. No longer dominated by existing basic instinctual sensibilities, the subject gains a “utopistic” moral and aesthetic perception that subsumes technological and scientific reason with sensuous experience, the practical with the fanciful, and as such becomes guided by the imagination, which mediates between these two faculties.18 Passing into the unconscious “biological” realm of the subject, this subsumption establishes the newly uncovered aesthetic imagination as an autonomous space of creative thought and action, a Lebenswelt in which free collective action becomes possible.19 More specifically, aesthetic sensibility gains autonomy through its negative aspect to existing society:
[Aesthetic ethos] emerges in the struggle against violence and exploitation where this struggle is waged for essentially new ways and forms of life: negation of the entire Establishment, its morality, culture; affirmation of the right to build a society in which the abolition of poverty and toil terminates in a universe where the sensuous, the playful, the calm, and the beautiful become forms of existence and thereby the Form of the society itself.20
The aesthetic ethos thus serves as what might be called a structural negation of existing society, for in creating a completely new framework in which subjectivity and morality emerge radically and incommensurately different from the given status quo, the aesthetic ethos stands as critique of the Establishment in its most fundamental construction. By merely existing, by simply realizing a self-commensurate order, the aesthetic ethos demonstrates its fundamental autonomy insofar as it is a complete counterexample to status quo.
Coming full circle here, however, the oppositional autonomy of the aesthetic ethos recreates linguistic therapy as a critique of representation itself. Given a radically new sense of morality and ideology qua the imagination, language must follow suit and transform itself qualitatively such that breaks with the existing form of society and express this new found sensibility. In this sense, language inherits the radical formal opposition to the status quo whereby it violently reappropriates itself from existing usages, best exemplified by the methods used by the radical movements, who would often desublimate and devalue established vocabulary by reversing or severely altering the meaning of esteemed words.21 Yet in so doing, Marcuse tacitly exposes a critique of language as a medium of representation. As noted earlier, language is no longer seen here as a means of revealing truth, but rather gains a political role as a means of establishing or tearing down ideology. In becoming autonomous through its negation of the real, aesthetic ethos cuts away language's necessary correspondence to that real; no longer must the sign refer back to an actual existent, but it is instead subsumed in what amounts to a pure interplay with other signs. As Frederic Jameson puts it, language no longer functions as “the discovery of truth and the repudiation of error, but rather as a struggle about purely linguistic formulations, as the attempt to formulate verbal propositions (material language) in such a way that they are unable to imply unwanted or ideological consequences.”22 Marcuse's much sought after linguistic therapy thus reveals the first hints of the process of neocolonization insofar as it now sets language apart into what will eventually turn into a self-referential signifying system.
From these seemingly inauspicious beginnings, one comes to see precisely how this process of neocolonization takes place at a tacit level within Marcuse's essay, especially when one expands upon the modes of signification within this new separate sphere of the imagination. Above all, this is displayed in the accompanying transformation of the sign qua the work of art, which subverts itself to the process of neocolonization via Marcuse's commitment to Form. As noted above, the negative autonomy of the aesthetic ethos depends on its Form with a capital “F,” a feature which sets it against the fundamental of the existing real. Art, the material objectification of this new sensibility, thus gains a new function vis-a-vis existing society: Like the general category of language, its “value” transforms itself from an affirmation of existing ideological content to a radical refusal of all affirmation, an achievement which is affected through its ability to be a separate reality through its own Form. Yet in doing so, art (and of course aesthetic ethos) oddly comes to mimic, or rather, reconstitute that reality which it seeks to negate. Far from revisiting realist conceptions of representation forfeited with the general negativity of language, Marcuse nevertheless sees art as a means by which the real is to be “discovered and projected.”23 Indeed, it is through its inherent and self-sufficient structure that art becomes in a certain sense capable of replicating reality:
It is precisely the Form by virtue of which art transcends the given reality, works in the established reality against the established reality; and this transcendent element is inherent in art, in the artistic dimension. Art alters experience by reconstructing the objects of experience—reconstructing them in word, tone, image.24
Ironically, it is this negative feature of art that gives it an eerie resemblance to the existence it negates; Marcuse enacts what amounts to be a seemingly accidental mimesis of this “Establishment” system from which he seeks autonomy. Nevertheless, this event is anything but coincidental, for as Jameson points out, “The very unconscious replication of the 'real' totality of the world system in the mind is then what allows culture to separate itself as a closed and self-sufficient 'system' in its own right: reduplication, and at the same time, floating above the real.”25 We are thus subjected to yet another paradox, for in order to be completely divorced from existing culture and its fallen modes of acquiescent representation, the sign qua art must maintain reality as a secret referent behind the apparent free play of its signified and signifier. Its negative autonomy is in truth a “semi-autonomy” that calls forth the external world at precisely the same moment that it negates it.
Subsequently, Marcuse's process of establishing a “decolonized” sense of subjectivity results in a concomitant “neocolonization” in the sense that it both co-opts this new sphere of autonomy as well as it enacts a radical expansion of culture. In effectuating its break to reality by being “semi-autonomous,” the new space of autonomy found in the imagination is nevertheless “recolonized” by the insidious logic of s(t)imulation, whereby it at once “transcends” the world by mimicking it, but in that very maneuver becomes recreated in the image of that reality in the sense that it takes upon itself a Form (which although antagonistic to existing societal forms nevertheless extends the existence of structured reality). Moreover, the supposition of antagonistic form against existing culture and works of art amounts to a methodological desublimation of culture in general, in which qualitative distinctions between high and low forms become liquidated.26 In so doing, all forms of life subsume themselves into one vast (and thus “inflated,” following the rhetoric of commodification) monolithic sense of “culture,” which shows a further re-integration of the autonomous sphere of “oppositional art” insofar as the latter reintroduces itself into the culture of existing society.
In the end, Marcuse's essay demonstrates that the 1960s were neither a period of unqualified liberation nor a period of abject failure; rather, his work demonstrates the problematic dialectical forces at play during that period marked by the transition to a system of global capitalism. A theoretical leader to the worldwide and West German New Left movement, Marcuse provides his Essay on Liberation as an exemplary expression of the implications of praxis within that decade. To realize it as such, a conception of history informed of the dialectical connection between hegemony and opposition is required, which discloses discourses of that era in terms of their parallel homogeneities to the underlying economic dynamics of the time, noted by the shift to late capitalism and the concomitant processes of decolonization and neocolonization. Marcuse's essay realizes decolonization through its development of the imagination, which stands in autonomous opposition to existing society, while it also enacts neocolonization through the implicit replication of existing society through its reliance on form. Subsequently, this results in both the co-option of the autonomous imagination by capitalistic logic and also a desublimating integration of all forms of life into “culture.”
Works Cited
Adorno, Theodor, and Herbert Marcuse. “Correspondence on the German Student Movement,” New Left Review, no. 233 (January/February 1999), pp. 123-136.
Dirke, Sabine von. All Power to the Imagination: The West German Counterculture from the Student Movement to the Greens. Lincoln, NE: University of Nebraska Press, 1997.
Hörisch, Jochen. Kopf oder Zahl: Die Poesie des Geldes. Frankfurt am Main: Suhrkamp, 1998.
Jameson, Frederic. “Periodizing the 60s,” Social Text, No. 9/10, The 60's without Apology (Spring – Summer, 1984), pp. 178-209.
Marcuse, Herbert. Eros and Civilization: A Philosophical Inquiry into Freud. Boston: Becon Press, 1974.
Marcuse, Herbert. An Essay on Liberation. Boston: Beacon Press, 1969.
Marcuse, Herbert. One-Dimensional Man: Studies in the Ideology of Advanced Industrial Society. Boston: Beacon Press, 1991.
Marcuse, Herbert. Repressive Tolerance: A Critique of Pure Tolerance. Boston: Beacon Press, 1965.
Thomas, Nick. Protest Movments in the 1960s West Germany: A Social History of Dissent and Democracy. New York: Berg, 2003.
1Sabine von Dirke points out quite aptly how Marcuse how exceeded the influences of his fellow theorists Theodor Adorno, Walter Benjamin, Jürgen Habermas, Sigmund Freud and Wilhelm Reich through the potential for political and aesthetic liberation he envisioned in previous theories. For instance, his reinterpretation of Freud in Eros and Civilization provided a means by which New Leftist theorists appropriated Freud's theory as a liberating aesthetic praxis, and eventually making Marcuse's understanding of Freud more prominent that Reich's. Likewise, Marcuse's adoption and revision of Benjamin's belief in the transgressive potential of “low” art forms gave a certain appeal among New Left theorists who held Adorno's stance against the culture industry to be too elitist. Cf. Sabine von Dirke. All Power to the Imagination: The West German Counterculture from the Student Movement to the Greens. (Lincoln, NE: University of Nebraska Press, 1997), pp. 38-42, 49-55.
2Compare this with Adorno and Habermas, who saw the student movements in varying degrees of incredulous contempt, the latter calling it a form of “left fascism.” Marcuse openly engaged groups like the German SDS (Sozialistischer Deutscher Studentenbund), at one point even refusing to give a talk at Adorno's institute in Frankfurt am Main if not allowed to talk to these activist students. Cf. Theodor Adorno and Herbert Marcuse. “Correspondence on the German Student Movement,” New Left Review, no. 233 (January/February 1999), pp. 123-136. For Habermas' reported comment, see p. 129.
3Herbert Marcuse. An Essay on Liberation. (Boston: Beacon Press, 1969), pp. ix-x.
4Ibid, p. viii.
5Frederic Jameson. “Periodizing the 60s,” Social Text, No. 9/10, The 60's without Apology (Spring – Summer, 1984), p. 178.
6Compare this with the argument forwarded by von Dirke, who founds her analysis on the aesthetics of the New Left completely on its existence as a “counterculture” in opposition to a hegemonic “dominant culture.” Cf. Dirke, p. 1-4.
7Jameson, p. 179.
8Ibid, pp. 181-182.
9This comes about from a variety of directions. Firstly, with the banning of extreme left wing parties, the 1959 Bade Godesberg “realignment” of the SPD, and the wholesale identification of the working class with the “rising water” of the post-war Wirtschaftswunder, traditional forms of “old leftist” identification and political action were on the whole bankrupted or acquiescent the conservative politics of the CDU. Secondly, these institutions themselves appeared as being, on the whole, at least tacit continuations of an authoritarian form of government, as evidenced by the continued occupation important governmental and academic positions by former NSDAP party members, the Federal Government's adoption of the Emergency Laws (Notstandgesetze) which could allow the Hitler-esque suspension of civil law, the persistence of an arcane university system, and government complicity in American efforts in Vietnam. The subsequent student protest movements of the 1960s dealt specifically with all of these latter conditions. Cf. Nick Thomas. Protest Movments in the 1960s West Germany: A Social History of Dissent and Democracy. (New York: Berg, 2003).
10Jameson, pp. 184-185.
11Ibid, p. 207.
12Jochen Hörisch. Kopf oder Zahl: Die Poesie des Geldes. (Frankfurt am Main: Suhrkamp, 1998), p. 67.
13Jameson, p. 208.
14Ibid, p. 201.
15Marcuse, An Essay on Liberation, p. 8.
16Ibid, p. 9.
17While Jameson shows in his reading of Sartre's Critique of Dialectical Reason how this work anticipates the structuralist extrapolation of neocolonization, it seems premature to make quite the same claim with Marcuse, who ironically makes use of this de-subjectification of the subject to reassert the autonomy of the subject. Marcuse clearly has a more optimistic understanding of the subject than, say, his Frankfurt School successor, who, as Jameson quite rightly points out, seems to bring about the parallel shift from a “pre-structuralist” Marcusean perspective to his own quasi-structuralist interest in language, within which subjectivity does not seem to play a robust role. Cf. Jameson, pp. 186-187.
18Marcuse, An Essay on Liberation, p. 26-29.
19Ibid, p. 30-31.
20Ibid, p. 25.
21Ibid, p. 34-36.
22Jameson, p. 194.
23Marcuse, An Essay on Liberation, p. 39.
24Ibid, p. 40.
25Jameson, p. 199.
26Marcuse, An Essay on Liberation, pp. 46-47.